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  Natural Innovations   Page Info

Natural Innovations Company

 n_i

Who

Walter Ian Kaye, owner/creator

What

Products and services (including Web sites)
Product Ideas: table, chair, H&BA, Bike lamp
Service Ideas:

When

Came up with the name in 1980-81, doing a workbook exercise for marketing class at American Business Institute in NYC. Started out as "Naturally Innovative Products" but that was too long so I shortened and generalized it to "Natural Innovations Company" (see original artwork using Helvetica and Gill Sans, where I tried to use the actual name as a logo) or just "Natural Innovations Co."

Where

NYC, Philly, Sili Valley

Why

I'm an inventor. It is natural for me to innovate.
I also enjoy helping people.

How

Naturally and accessibly and respectfully.

Not

We are not the NI in O hio, F lorida, or A ustralia; it's just a popular name, like Aladdin or Acme. What can ya do? :)

 
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<URL:http://www.natural-innovations.com/company/> (page info)